A bit of theory: the concept of logo efficiency
The main functions and capabilities of the logo have already been mentioned above. This small icon can produce a stunning result if it matches your business and appeals to your target audience.
In fact, the logo is a powerful tool for attracting new customers, as well as encouraging them to contact you again and again. They contact you, are satisfied with the product or service, remember you by the logo, and then return to you, rather than go to the competitor.
The result grows like a snowball. And if we will not question the quality of the goods or services offered by your company, then the quality and effectiveness of the logo is an additional and subordinate factor. It will allow you to achieve recognition of the target audience at a relatively low cost. Continue reading
From the author: today we’ll talk about what is a composition in web design that photographers, artists and web designers love to talk about. It may seem to a beginner in this area that this is some kind of secret knowledge, accessible only to the elite. But today you are lucky: I will help you understand this issue, so much so that you can influence not only the mood of visitors to the site, but also their decision to purchase. Here we go?
Surely, you often have to visit sites that, at first glance, seem to be like nothing – both the pictures are beautiful and the text is folding, however, they lack some kind of logic, completeness, or something. And all because the owners of such sites, most likely, did not bother with the laws of composition – the art of organizing the elements of the site, combining and arranging them in their places. Continue reading
From the author: I welcome web designers of all ages and blood types. According to statistics and the opinion of top marketers in the world, the Landing Page is 2-3 times more effective than standard online stores and online business cards. The popularity of single-page people is growing daily, so the web design master not only needs to know how to create them, but also do it better than others. My selection, which includes the best website designs in the world in the Landing Page format, will help you get inspired before starting practice.
An illiterate landing page to which new users are directed can lead to the depreciation of the entire advertising company. If you want to build a successful and carefree career as a web designer and earn a vacation under the palm trees, you should consider not only the beauty of the project, but also its usability during site development Continue reading